Are Protein Bars in Singapore Overpriced? A Breakdown of Costs and the True Value Behind the $5 Price Tag

Protein bars have become a go-to snack for health-conscious consumers looking for convenient nutrition. In Singapore, the average retail price of a protein bar is about SGD 5. But as consumer awareness grows and health products become more mainstream, it’s worth asking: Is this price truly justified—or are consumers paying for excessive marketing and retailContinueContinue reading “Are Protein Bars in Singapore Overpriced? A Breakdown of Costs and the True Value Behind the $5 Price Tag”

Cracking the Code of Chinese Aesthetics: Why Subtlety Wins in China

Bringing a brand into China isn’t just about language—it’s about mindset. Western branding often thrives on clarity and directness, but in China, beauty is found in restraint, in suggestion rather than statement. Without understanding this deep-rooted aesthetic philosophy, even the most successful global brands can struggle to truly resonate with Chinese consumers. Think about architecture.ContinueContinue reading “Cracking the Code of Chinese Aesthetics: Why Subtlety Wins in China”

🍷 Why Port Wine Could Be the Next Untapped Opportunity in China?

When we talk about China’s wine market, most people think of red wine, white wine, or sparkling wine. But one category remains largely unexplored—Port Wine. 💡 Why is Port Wine a Blue Ocean Opportunity in China? 1️⃣ Low Market Awareness, Minimal Competition Port Wine is highly popular in Western markets, especially in the UK andContinueContinue reading “🍷 Why Port Wine Could Be the Next Untapped Opportunity in China?”

🇨🇳 TikTok “Refugees” Are Turning to Xiaohongshu (RED)—But What Are the Real E-commerce Costs? 🛒💰

As TikTok faces regulatory challenges in some global markets, more brands and sellers are shifting to Xiaohongshu (RED). But do you really understand the operating costs of running an e-commerce business on this platform? 🤔 📌 1️⃣ Account Setup Costs ✔ Business verification: 600-2,000 RMB (varies by region and method)✔ KOL/KOC marketing: 1,000-50,000 RMB+ (dependingContinueContinue reading “🇨🇳 TikTok “Refugees” Are Turning to Xiaohongshu (RED)—But What Are the Real E-commerce Costs? 🛒💰”

🛍️ Understanding the Cost Structure of Running a Taobao Store – A Guide for Foreign Brands

For international brands looking to enter China’s e-commerce market, Taobao remains one of the most accessible platforms. However, running a successful Taobao store involves a complex cost structure that brands must understand before launching. 💰 Key Costs of Operating a Taobao Store 1️⃣ Store Setup & Deposit Opening a Taobao store is free, but mostContinueContinue reading “🛍️ Understanding the Cost Structure of Running a Taobao Store – A Guide for Foreign Brands”